Your Freelance B2B Copywriter

Curtis Dennis here, your freelance B2B copywriter specializing in compelling copy and marketing content for companies related to the construction industry, including;

  • Contractors 
  • Building material manufacturers
  • Building material suppliers
  • Construction tools and equipment 
  • Contractor support services
  • Commercial, residential, DIY, and off-grid building projects and processes

Many people make the mistake of thinking that copywriting and content marketing are pretty much interchangeable terms. But, they are two distinctly different forms of writing.

Copywriting involves advertising and promotional materials for companies, normally either in-print or for their websites. Unlike news or editorial writing, copywriting is all about getting the reader to respond to your CTA (Call To Action).

And that action might be to:

  • Opt-in for a newsletter
  • Sign up for an autoresponder series
  • Engage with your product, service, or company
  • Click through to learn more
  • Make a purchase
  • Schedule a call or meeting
  • Download a case study or white paper

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience.

  • Articles
  • Newsletters
  • Listicles
  • Blog posts
  • Podcasts
  • Social Media posts
  • Press Releases

Since 2004, my clients have seen the benefits that a concise and targeted B2B copywriter can provide for their business.

 If your bottom line could benefit from an increase in;

  • Organic (search engine) traffic 
  • Website ranking 
  • Lead generation 
  • Sales

You can schedule a free, no-obligation discovery call to learn more about my services.

Or you can send me an email to start a discussion as well.

Your Ideal Customer

Conversing with your prospects and customers is easy since I can translate the trade talk, job-site jargon, and contractor-ease back into plain English for your website visitors and prospects. My commercial carpenter and contractor experience means that I have been your ideal customer for the last 30+ years; 

  • I have visited your website or blog numerous times, watched your videos, and possibly even subscribed to your newsletter.
  • I have seen your commercials on TV, and read your flyers and promos at the supply house. 
  • I have purchased your products or services and used them on a variety of job sites, and sometimes even in my home. 

Having been your "ideal customer" allows me to create the engaging copy that turns your ideal prospects into customers.

And I have yet to meet a business owner or company that wouldn't benefit from a steady stream of new and repeat customers. 

Have you?

More Than Just a B2B Copywriter

I have always considered myself to be a freelance B2B copywriter (an AWAI Verified! copywriter). Some of my recent clients have also referred to me as a construction copywriter, an industrial copywriter, or even a construction industry copywriter. 

I honestly don't care what they call me, as long as they call me for their next project.

But I also provide services beyond writing copy and content for my clients. I have a few other websites that I originally built and have maintained for years now. These sites are on page one of the SERPs for their page-specific keyword phrase. 

This hands-on experience means that I can also help my clients with their SEO needs such as;

  • SEO copywriting
  • Organic traffic
  • SERP scores (Search Engine Results Page)
  • Internal and external linkages
  • Social media
  • Lead generation

As a professional B2B copywriter, all of my writing and content include SEO optimization. It's not something I charge extra for or try to up-sell you on at another time.

Compelling content without an effective SEO strategy will be as successful as trying to teach a pig to sing. You end up wasting your time (and money, too) and annoying the pig (the search engines and website visitors).

You can schedule a free, no-obligation discovery call to discuss your specific goals or immediate business needs.

You can also send me an email, and we can get started that way too.

Curtis Dennis

Freelance B2B Copywriter and Content Marketer

Installing suspended ceilings at the Roy Robinson Subaru dealership in Marysville, WA 2014. Scissor lift platform is 18' above the ground. So glad to have gone from commercial carpenter to B2B copywriter.